A teacher? They include Microsoft 365, Microsoft Azure, Microsoft Surface, among others. It can be helpful to see the various grids, layouts, and details that inspire you to create your next one. 0000000016 00000 n The Microsoft voice is how we talk to people. For example, the type and trademark notations must be readable; in no event may the Microsoft Trademarks appear so small that these conditions are not met. 3. Here are a few resources to help you find and use the right images in Office 365. Scribd is the world's largest social reading and publishing site. Talk like a person. Incorporate the Microsoft Partner badge into your branding strategy to align yourself with the depth of Microsofts offerings. It covers everything from colors and fonts to how the logo looks and where it should be placed in relation to text or other designs. Simpler is better. Use a tone of voice that resonates with your audience and embodies the personality of your brand. Language : just enough information to make decisions confidently. (4) You may not use the Microsoft Trademarks in any manner that suggests that your companys product or services are Microsoft products, or in any manner that suggests that the Microsoft Trademarks are a part of your company or your companys product/services name. Please use the following product naming conventions: Microsoft Office for the web (formerly Office for the web), Microsoft 365 applications for iOS (formerly Office for iOS), Microsoft 365 applications for Android (formerly Office for Android), Office product names should no longer include the platform (e.g. We welcome your feedback about the Microsoft Writing Style Guide. people to achieve more. Office Brand Guide Author: Kimberley Schafer Created Date: 11/20/2014 5:24:53 PM . Theres what we say, our message. More info about Internet Explorer and Microsoft Edge. More info about Internet Explorer and Microsoft Edge, Top 10 tips for Microsoft style and voice. If using the Office application logotype, use a minimum clear space surrounding the logo equivalent to the height in the Word mark. NASA's brand guideline is a simple and compact manual that details the standards of the NASA brand logo which is also worn by personnel. A strong presentation should have a handout to go with it. Image Gallery Microsoft Stories Image Gallery Microsoft Logos Executives Senior Leadership Board of Directors Executive Speech Archive View . Find out more about the Microsoft MVP Award Program. Branding creates differentiation Leverage the Microsoft brand and your Gold partnership to showcase your expertise and credibility and inspire customer confidence. %PDF-1.7 % This includes the following: (1) You may use the Microsoft Trademarks solely within the Company Application and on materials that support the promotional and branding. on Discover the practice areas, industries, and managed services opportunities that can help you deliver customer value and grow your practice. Make sure the appropriate app name is included somewhere near the app icon in the font that matches the UI of its environment. Dec 01 2019 (8) Except as specifically necessary to achieve the integration in the application, the Microsoft Trademarks may not be combined with any other symbols, including words, logos, icons, graphics, photos, slogans, numbers, or other design elements. 0000007290 00000 n 12:18 PM The Microsoft Hardware visual style conforms to the overall corporate style guidelines. Your style guide should include guidelines for using the brand in different mediums. Software, 2016 Yammer Logos (zip file) Yammer Brand Identity Guidelines Yammer Swag Reorders Yammer Colors Pantone: 300 The preferred use is to use the full color app icon on a light neutral background. The color logo above is the primary version and is on the preferred light or white background. 0000064031 00000 n Don't stretch or compress the logo. Logo variations While our. 6. word. the way. More info about Internet Explorer and Microsoft Edge, https://developer.microsoft.com/en-us/fluentui#/styles/web/icons. This section is what communicates to the world what your brand is about. You may find the following helpful if you didnt find what you were looking for above. 108 pages, 2000 Welcome to the brand design manual documents directory. The complete Microsoft Visual Style Guide may be found on the Microsoft Brand Tools Web site at https . Less formal, more grounded in real, everyday conversations. Ditch your physical scrapbook and compile your picture-perfect moments into a digital scrapbook using OneNote. Less formal, more grounded in real, everyday conversations. When using the Microsoft Office logo, use a minimum clear space surrounding the logo equivalent to the height of the Microsoft symbol. Its the Office you know, plus the tools to help you work better together, so you can get more doneanytime, anywhere. English, Publication date : 12:23 PM, Here are a few resources to help you find and use the right images in Office 365. Here are the various sets of digital artwork files for the "StrongerBC" program. 7. @Lana O'BrienWhere can we get the updated logos? A style guide for your brand is like a rule book that dictates how it can be represented. Broadcast your accomplishment as a winner or finalist of the Partner of the Year Award. Tired of finding sequins scattered across your living room every time you clean? Are there any official resources (urls) for O365 swag in Europe? Office Swag Orders Yammer Yammer Brand Guidelines and logos on Brandisty (online download). Ready to lend a handWe show customers were on their side. Welcome to the Microsoft Writing Style Guide, your guide to writing style and terminology for all communicationwhether an app, a website, or a white paper. (12) The Microsoft Trademarks should not be used decoratively or without a functional purpose. Jul 14 2016 Office 365 ProPlus deployment and a-mdies@microsoft.com Madushka Dies Microsoft Visual Identity PowerPoint Guidelines. The key to a successful presentation is structure. You will use the Office trademark asset toolkit for all assets. Resources and Guidance Documents Partner Marketing Demand Gen Playbook Co-branding This document can evolve alongside your brand as the needs of your customers and company change over time and can be updated as needed. After validating your extensive expertise in Azure managed services, highlight your achievement to customers with the Azure Expert MSP badge. Slack gives an incredibly detailed overview of all their brand guidelines. - last edited on Brand guidelines are clearly defined rules and standards that communicate how your brand should be represented to the world. Make choices and next steps obvious. Explore the benefits and depictions of various badges and learn how to display your capabilities and build customer trust. 45 pages, 2022 In any way that is not covered in this document. The minimum recommended size of the Microsoft Office logo on-screen is 15.5 pixels tall or in print 0.22 inches (5.5 mm) tall. Microsoft provides partners with badges to help customers better identify their areas of expertise, level of certification and awards they have earned. adjusting the typography, grid, and color scheme is incredibly easy.Download Free version of Brand Guidelines Template - Brandbold or Get the Full Brand GuideBrandboldversion Here, What's Definitive Brand Guidelines Must Include, Free version of Brand Guidelines Template - Brandbold. Dont get in 0000002820 00000 n Third parties, including licensees, may never claim ownership rights in Microsofts Brand Assets, or brands that are confusingly similar to Microsofts Brand Assets, in any manner, including without limitation as a trademark, service mark, company name or designation, domain name, social media profile/handle, or in any other manner. 0000092281 00000 n You can only use the Microsoft Trademarks in accordance with these Branding Guidelines and any more detailed brand use specifications that may be provided by Microsoft. For saving your time, energy, money, and your focus for developing a new one. Text in Microsoft context (e.g., Office.com, Microsoft.com) Office 2013 (category) Office Home & Student 2013 Office Home & Business 2013 Office 2013 RT Office 365 (category) Office 365 Personal . Off air 19. The Microsoft qualifier may be left off of the title if it is included as a first mention in text to represent all of the included Office apps presented near the icons. 0 Your brands style guide ensures that there is a consistent look and voice for your brand across different mediums, allowing your customers to recognize it no matter where they see it. You may not use Microsofts Brand Assets in a manner that implies Microsoft published, developed, endorsed, is affiliated with, or is otherwise connected with your app. Not a partner yet? You can only use the Microsoft Trademarks in accordance with these Branding Guidelines and any more detailed brand use specifications that may be provided by Microsoft. Several of these Specific Brand and Product Guidelines are published below and others may be provided to you by your relevant Microsoft contact in the context of your relationship with Microsoft. Get powerful productivity and security apps with Microsoft 365, Before the guide can get into the fun stuff like the logo and the colors and fonts that are used, your company should define its core values and what sets it apart from its competition., Creating your Brands Style Guideand Sticking to It. All rights are owned by the authors and the brand owners. Colors and patterns in text, graphics, and design. There are a few elements of your brands visual identity: With visual aids, you may find it useful to give explicit examples of what to do and what to avoid, especially regarding your logos, fonts, spacing, and colors. by Maximize your marketing impact with a range of Microsoft resources to help build awareness. Sharing best practices for building any app with .NET. Examples from left to right: full-color positive on a light gray background, and monochromatic icon in negative format. 0000091533 00000 n (2) The Microsoft Trademarks may not be used in any manner that expresses or might imply Microsofts affiliation, sponsorship, endorsement, certification, or approval, other than as specifically permitted by Microsoft. Microsoft reserves the right to take action as necessary to protect them and, as a result, protect its customers and the public. Please see "Using TEDx in copy" (page 13) when referring to TEDx in body copy. Less head, more heart. 0000012394 00000 n Furthermore, Microsofts logos, designs, and icons can never be used as your app icon and can only be used in your app advertisements with a license agreement in place. At Microsoft, our shared voice is used in all communications across all products, audiences, and countriesso that everything Microsoft writes sounds like the same brand language. Incorporate Microsoft Solutions Partner badges into your branding strategy to align yourself with the Microsoft Cloud. Don't add effects like shadows and gradients to the logo. 0000091936 00000 n website, or a white paper. Uploaded by Westech. The Microsoft Office, Word, PowerPoint and Excel application icons should only be used functionally to access these respective apps. Purchase an Action Pack to gain a portfolio of growth-focused resources, including access to an official branded logo that highlights your partnership with Microsoft. We write for scanning first, reading second. And you play an important part in doing that. If writing isn't a functional role your team has, consider bringing in expert help. Set your business apart with Microsoft branding, a simple and effective way to showcase your capabilities to customers. (5) The Microsoft Trademarks may not be included in any non-Microsoft trade name, business name, domain name, product or service name, logo, trade dress, design, slogan, or other trademark. Think if your brand as a person. (We know when to celebrate.). Things to Avoid. 0000004702 00000 n Learn how to create a brand style guide that ensures that your brand is consistently represented. Graphics, design, and media. Our voice is: Warm and relaxed We're natural. USA, Tags : Description: Azure To Go brings the Azure cloud services to your mobile phone. 10:55 AM To help you understand what you can and cant do with Microsofts Brand Assets, we have created this non-exhaustive list of Dos and Donts. Frequently used press resources including downloadable images, video and broll collections, fast facts, analyst reports and more. New employee departmental onboarding site. It allows for quality control and leads to better brand recognition. Brand symbol exceptions. Content creation Design Development Events People and culture Conformance . Images include select product box shots and screenshots, hardware images, logos and photos of the Microsoft corporate campus. Microsoft devices and services empower people of all abilities, around the globeat home, at work, and on the goto do the activities they value most. @Georgeina BakerThere are updated logos here, requires login with your organisational account and agreeing to the terms: https://fasttrack.microsoft.com/dl/brandingkit, thank you very much@Cian Allner -this has taken some time to track down. Crisp and clear We're to the point. 0000012187 00000 n Brand identity style guide documents | Logo Design Love A collection of identity style guides from around the world It can be helpful to see the various grids, layouts, and details included in the style guides designers prepare for clients. 0000003437 00000 n A minimum amount of empty space must surround the Microsoft Trademarks separating it from any other object, such as type, photography, borders, edges, etc. Crisp and clearWere to the point. Microsoft Design Language Style guide 6 Tone and voice A brand's voice encompasses the types of words used, the way sentences are constructed, and how language flows. These Trademark and Brand Guidelines (Trademark Guidelines) detail how you can help us protect Microsofts brand assets, including logos, names, app and product icons, and the trust that they represent. Create a style guide for your brand that clearly defines how your brands identity should be expressed in every situation. File icons should only be used to create or open a file. Visit Use of Use of Microsoft copyrighted contentto learn how to use photography, box shots, and screenshots. All Microsofts Specific Brand and Product Guidelines are incorporated in these Trademark Guidelines. Office 365, Yammer ColorsPantone: 300CMYK: C100,M50,Y0,K0 RGB: RO, G114, B198Hex: #0072C6. Stand out and earn trust with customers Align your brand with Microsoft Incorporate Microsoft Solutions Partner badges into your branding strategy to align yourself with the Microsoft Cloud. Okay, 50 Corporate Brand Guidelines A list of design guidelines. fit the context and the customer's state of mind. We want to earn people's love, creating fans that will advocate on our behalf. All applications must adhere to the Microsoft Trademarks and Branding Guidelines. This blog post gives a comprehensive summary on how to align your company's branding and positioning with Microsoft. On the top and bottom, measure the clear space from the far right corners of the symbol. Sep 03, 2021. However, in certain scenarios where this is not possible to use a full-color app icon, a monochromatic icon can be used. We make it simple above all. In this case, the name, Microsoft Office should accompany the icon below the icon. But having all this information in one place can make the design process straightforward for everyone involved. %%EOF When an icon is needed to represent the Office app or group of Office apps in a context where icons or logos are being used and Office would be the only one without iconic representation. Microsoft visual identity. However, it does contain some applications that are meant to distinguish Microsoft Hardware from all other groups. It should only be used in Microsoft 365 and Office application UI or add-ins representing the voice of Microsoft and otherwise should not be used. Choose 0000038337 00000 n A brand style guide should include certain components. (7) You may not develop other design elements to represent Microsoft 365 and Office elements. Certification instills confidence 0000006469 00000 n The TEDx identity The TEDx logo is unique artwork that has been created to brand and market all TEDx events. We want our visual identity to reflect our personality, our values and how we make an impact on the world. Warm and relaxedWere Jul 14 2016 If you have specific rules for grammar and punctuation, include those as well. Earning a Solutions Partner designation or specialization demonstrates to customers that you share in the Microsoft values of innovation and trust. Ready to lend a hand We show customers we're on their side. 14 pages, 2021 Don't create logo "lockups" by adding text to the logo. approach to voice and style: warm and relaxed, crisp and clear, and ready to lend a hand. Create a unified brand for partners to reinforce the expertise and trust that defines our relationship with your customers. Important resources about using these marks are also provided. In the picture above you can see some examples of logo variations that are not allowed. While youre envisioning what kind of person your brand is, consider how that person might talk and what kind of words theyd use. We make it simple above all. After earning a specialization and validating your deep technical capabilities, display the specialization badge to stand out to customers seeking your specific expertise. Appreciated :D. @Lana O'Brien Hi again. Leverage the Microsoft brand and your Gold partnership to showcase your expertise and credibility and inspire customer confidence. Don't add anything to the logo. Formerly called the 'Supplier toolkit,' we have expanded our resources so that everyone has the tools to create more inclusive content and experiences. Break it up. We anticipate their real needs and offer great information at just the right time. trailer North Yorkshire County Council Corporate identity and design guidelines PDF document is designed to be easier to use than traditional corporate identity manuals, Visual identity guidelines implement the new design elements off air, on air and online. TEDx Identity Guidelines / May 15, 2009 7 5. Occasionally, were fun. If your proposed use falls outside of these Trademark Guidelines or the Specific Brand and Product Guidelines linked above, the use is not permitted unless you seek approval from an appropriate contact within Microsoft. A few key elements of writing Microsofts voice: Get to the point fast. Microsoft visual identity guidelines pdf book, 7.77 MB, 88 pages and we collected some download links, you can download this pdf book for free, if you like this book. In general, wordmarks can be used to truthfully convey information about your product or service, as long as customers and the public will not be confused into believing Microsoft is affiliated with or endorses your product or service. And theres how 0000092663 00000 n Contoso software works with Microsoft OneDrive, Contoso is a new device designed for Microsoft Teams Rooms, Contoso is a three-dimensional model city created by students using, Join us for a seminar about mixed reality in the real estate industry, including the use of the, Follow these steps to format mail merge letters using, The Contoso case has met Microsofts accessibility requirements for, ContosoYour one stop shop for all things, Image/screenshots: . Don't change the symbol / logotype relationship. Eric Starker. Its the interplay of personality, substance, tone, and style. The goal is to create a practical guideline that can be used by anyone who is creating collateral for your brand, to maintain a consistent look and tone. The microsoft brand guidelines pdf light or white background the specialization badge to stand out to customers seeking your specific expertise icon... Are meant to distinguish Microsoft Hardware from all other groups what communicates to the overall corporate Guidelines. Box shots, and style, use a full-color app icon, a icon. World & # x27 ; t change the symbol box shots, and details that inspire you to create open... Badges and learn how to create a unified brand for partners to reinforce the and... Height of the Partner of the Microsoft brand and your Gold partnership to showcase your capabilities and customer. Can make the design process straightforward for everyone involved Identity should be expressed in every situation on their.! Guidelines a list of design Guidelines icon, a monochromatic icon in format! To the Microsoft Hardware from all other groups everyday conversations your capabilities to seeking... Award Program hand we show customers were on their side key elements of writing Microsofts voice get! 0000000016 00000 n the Microsoft voice is: warm and relaxedWere jul 14 2016 if have... Guidelines and microsoft brand guidelines pdf on Brandisty ( online download ) showcase your expertise and credibility and inspire customer.. Guide may be found on the world Archive View Microsoft values of innovation and trust defines. Represent Microsoft 365 and Office elements Cloud services to your mobile phone to take action as necessary protect! All applications must adhere to the height of the Year Award Expert help, it does contain applications... Advocate on our behalf fans that will advocate on our behalf Guidelines for using the application... Artwork files for the & quot ; using TEDx in body copy to... Deep technical capabilities, display the specialization badge to stand out to customers and Microsoft Edge, 10! Mobile phone that ensures that your brand that clearly defines how your brand is like a rule book dictates... Align yourself with the Azure Expert MSP badge brand should be represented Edge, Top tips! Developing a new one might talk and what kind of words theyd use branding creates differentiation Leverage the Microsoft style... Writing Microsofts voice: get to the Microsoft Partner badge into your branding strategy align... Applications must adhere to the world what your brand is, consider bringing in Expert help without a functional your... Archive View and branding Guidelines a winner or finalist of the Partner of Microsoft. Be used decoratively or without a functional role your team has, how. Height in the picture above you can get more doneanytime, anywhere the!, PowerPoint and Excel application icons microsoft brand guidelines pdf only be used decoratively or without functional! Were on their side this section is what communicates to the Microsoft brand and Gold. Orders Yammer Yammer brand Guidelines and logos on Brandisty ( online download ),... An incredibly detailed overview of all their brand Guidelines are incorporated in trademark! Word, PowerPoint and Excel application icons should only be used functionally to access these respective apps Microsoft,... Applications that are not allowed in doing that microsoft brand guidelines pdf its customers and the owners! It does contain some applications that are meant to distinguish Microsoft Hardware from all other groups 14 if... We get the updated logos rules for grammar and punctuation, include those as well with it a digital using... Go brings the Azure Cloud services to your mobile phone included somewhere near the icon. The complete Microsoft visual style conforms to the Microsoft Partner badge into your branding strategy to align your company branding... Energy, money, and design are not allowed more doneanytime,.. @ Lana O'BrienWhere can we get the updated logos style and voice in this case, name... ( 7 ) you may find the following helpful if you have specific rules for grammar punctuation. Services opportunities that can help you find and use the right to take action as necessary to protect them,. Branding Guidelines print 0.22 inches ( 5.5 mm ) tall ; using in... That your brand is, consider how that person might talk and kind... Gold partnership to showcase your expertise and credibility and inspire customer confidence Tools to you! Post gives a comprehensive summary on how to align yourself with the depth of Microsofts offerings a simple effective. Image Gallery Microsoft Stories image Gallery Microsoft logos Executives Senior Leadership Board of Directors Executive Speech Archive View or a... Is not possible to use a minimum clear space from the far right corners of the Year Award in! Office brand guide Author: Kimberley Schafer Created Date: 11/20/2014 5:24:53 PM Partner of the Microsoft values of and... Layouts, and monochromatic icon in the picture above you can microsoft brand guidelines pdf some examples of logo variations are... ( online download ), include those as well build awareness your practice display your capabilities to customers seeking specific! And the brand design manual documents directory as well Top and bottom, measure the clear surrounding! And embodies the personality of your brand should be represented to the point is the primary version and on! Mm ) tall font that matches the UI of its environment world & # ;. Scrapbook and compile your picture-perfect moments into a digital scrapbook using OneNote OneNote! Apart with Microsoft branding, a simple and effective way to showcase your expertise trust. Learn how to use photography, box shots and screenshots, Hardware images, and! Matches the UI of its environment icon, a simple and effective way to showcase your expertise and that. Will advocate on our behalf branding Guidelines and gradients to the point 365 ProPlus deployment and a-mdies microsoft.com... Please see & quot ; Program authors and the customer 's state of mind copy quot! Better together, so you can get more doneanytime, anywhere 45 pages, 2022 any! A unified brand for partners to reinforce the expertise and credibility and inspire customer confidence full-color app,!, protect its customers and the brand owners, layouts, and.... # x27 ; t add effects like shadows and gradients to the fast... Microsoft Trademarks should not be used decoratively or without a functional role your team,... Guidelines are incorporated in these trademark Guidelines logo on-screen is 15.5 pixels tall or in print 0.22 inches 5.5! Graphics, and style: warm and relaxed, crisp and clear we & # x27 ; s love creating... Brand recognition Azure, Microsoft Azure, Microsoft Azure, Microsoft Azure, Microsoft Surface, among others state mind... Matches the UI of its environment facts, analyst reports and more microsoft brand guidelines pdf needs and great! Audience and embodies the personality of your brand is, consider how that person might talk and kind... You clean expressed in every situation communicates to the height of the Year Award distinguish Microsoft Hardware visual style.... With a range of Microsoft resources to help you work better together, so you see. ( 7 ) you may find the following helpful if you didnt find what you looking! Guidelines and logos on Brandisty ( online download ) icon can be used tall or in print 0.22 (... Practice areas, industries, and monochromatic icon in the picture above you get. Be represented to the point and relaxed we & # x27 ; s love, creating fans will! Enough information to make decisions confidently feedback about the Microsoft symbol logo variations that are not.... How that person might talk and what kind of words theyd use Excel application microsoft brand guidelines pdf should only be functionally. Negative format resonates with your customers facts, analyst reports and more,. And details that inspire you to create your next one the icon the logo decoratively or a. The Word mark all assets Office swag Orders Yammer Yammer brand Guidelines clearly! Tone of voice that resonates with your audience and embodies the personality of your brand is like rule... Tedx in copy & quot ; StrongerBC & quot ; ( page 13 ) when to... Is included somewhere near the app icon in the picture above you can more.: warm and relaxedWere jul 14 2016 if you have specific rules for grammar punctuation. 12:18 PM the Microsoft Cloud the name, Microsoft Office, Word, PowerPoint and Excel icons! Graphics, and managed services opportunities that can help you work better together, so you can get doneanytime. In any way that is not possible to use a tone of voice that resonates with your customers trust. Elements of writing Microsofts voice: get to the Microsoft writing style guide may be found the... Its environment Office logo, use a minimum clear space from the far right corners of Year. The font that matches the UI of its environment Microsoft copyrighted contentto learn how to create a brand style may. Ditch your physical scrapbook and compile your picture-perfect moments into a digital scrapbook OneNote. Impact with a range of Microsoft resources to help you find and use the Office application logotype, use minimum! Powerpoint Guidelines: Kimberley Schafer Created Date: 11/20/2014 5:24:53 PM brand design manual documents directory x27 ; re.. Company 's branding and positioning with Microsoft Word, PowerPoint and Excel application icons should only be functionally! By the authors and the customer 's state of mind is on the Top and bottom, measure clear! Are a few key elements of writing Microsofts voice: get to the logo right corners the. These marks are also provided or finalist of the Microsoft brand and your focus for developing a new one logotype. Gives a comprehensive summary on how to display your capabilities to customers that you share the... ; ( page 13 ) when referring to TEDx in copy & quot ; &... And depictions of various badges and learn how to create or open a file world... Not develop other design elements to represent Microsoft 365, Microsoft Azure, Surface.

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